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Submitted by tylers on Fri, 07/11/2025 - 14:59
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Fairfield, OH (July 8, 2025) - The International Hot Rod Association (IHRA) is proud to announce a new partnership with VP Racing, naming the company as the “Official Fuel of the IHRA.”

VP Racing Fuels, Inc., The World Leader in Fuel Technology®, traces its roots to the early 1970s in Texas, where a passion for performance led to the development of specialized fuel blends engineered to deliver more horsepower. The launch of its first product, C12™, quickly gained traction among racers and set the foundation for the company’s official founding in 1975. Since those early days, VP has worked alongside motorsports icons, including IHRA Pro Stock legends Warren Johnson and Bob Glidden, to help shape the company’s legacy of innovation and excellence in racing fuel technology.

Today, VP Racing operates with a global footprint and a dedicated team supporting more than 2,000 dealers worldwide. With five U.S. distribution hubs in Texas, Indiana, Delaware, Tennessee, and Arizona and an international office in Germany, VP delivers fuel and performance products to racers and enthusiasts across the globe. Its expansive portfolio includes over 80 fuel blends and hundreds of consumer products designed to power everything from lawn equipment to professional-level racecars.

“We are pleased to announce our partnership with VP Racing,” said IHRA Owner and CEO Darryl Cuttell. “They offer an incredible range of products and have a powerful presence throughout the racing community. This is just the beginning of a series of partnerships that will directly benefit our racers and sanctioned tracks. VP Racing is a trusted name in the sport, and we’re excited about the future together.”

Over the past decade, VP Racing has evolved far beyond its roots in race fuel. The brand now leads the market with a rapidly expanding lineup of consumer products, including ethanol-free small engine fuels, automotive performance additives, automotive and powersports lubricants, and much more. This diversification is supported by a nationwide retail branding program, distribution in over 60 international markets, and VP’s leadership in the development of unleaded aviation fuel through its participation in the FAA’s PAFI program.

“Bringing the IHRA into our family of official series partnerships is a reflection of our continued dedication to innovation and performance,” said Bruce Hendel, VP of Sales for VP Racing. “Drag racing is where our fuels were first proven, from grassroots competition to the professional ranks, and series like the IHRA are vital to the sport’s growth and advancement. We’re proud to serve as the Official Fuel of the IHRA and the nitro supplier for its premier categories.”

Together, VP Racing and the IHRA look forward to building a strong, mutually beneficial relationship anchored in a shared passion for drag racing and innovation. As the IHRA continues to expand its reach and elevate the racer experience, VP Racing will play a key role in fueling that growth on and off the track. This partnership marks the start of an exciting new chapter for both organizations and the racing community they serve.

For more information about VP Racing and its extensive product lineup, visit VPRacingfuels.com.

 

ABOUT VP RACING

VP Racing, The World Leader in Fuel Technology®, has been fueling champions in virtually every form of motorsport on land, air, and sea since 1975. VP is the Official Fuel of the series like IMSA, NHRA, SCORE, World of Outlaws, AMA Pro Motocross, MotoAmerica, SRO GT World Challenge, Champ Offroad, American Flat Track, USF Pro, NASA, and more than 60+ other sponsored series and sanctioning bodies.

VP Racing is also well-known for its full line of consumer products, including ethanol-free small engine fuels and lubricants formulated for 2 and 4-cycle outdoor power equipment, automotive additives and octane improvers, performance coolants, appearance products, apparel, and accessories sold globally through automotive, home improvement, and online retailers. The VP brand is also represented by a program for independent operators with 350+ VP-branded gas stations, car washes, quick lubes, and marinas throughout North America. For more information, visit VPRacingFuels.com

ABOUT THE INTERNATIONAL HOT ROD ASOCIATION

Founded in 1970, the IHRA is one of the premier drag racing sanctioning bodies in North America, committed to supporting grassroots racers, tracks and communities through championship events and world-class competition.  For series schedules, rules, tickets and more, visit IHRA.com.